London Visits and the LEGO Hub

LEGO opened a new hub office in central London last year, and I’ve been out twice this summer for meetings and to conduct some focus testing on one of our games. It’s an amazing space with incredible views, and it’s as clean, well-designed, and playful as you’d expect. I’ll let the pics speak for themselves…

LEGO is also experimenting with a new office culture out of the London hub. There are 4 floors, and each one has a different purpose. The main floor has the lobby, a cafe (w/ free coffee and full-time barista!), and general meeting areas and tables. One floor features more meeting rooms and private conference spaces. The other 2 floors are for work – one is for quiet work and one is more relaxed/social.

However, no one has their own desks as we do back in Billund. There are so many different people from across the organization coming and going that you just pick a desk in the morning and work from there. The folks who work out of the office full-time likely sit at the same places each day, but you don’t have the same departmental divisions as we do on the main campus. On the positive side, you potentially get to meet and chat with lots of different folks from across the org, but on the downside you don’t get to display your own models and builds on your desk and personalize your workspace. First world problems!

Here’s one last cool display in the office – a huge lenticular sign on one of the boardroom walls, which changes as you view it from one side or the other. One side features the LEGO company motto, which translates to “Only the best is good enough,” while the other features our company mission, to inspire and develop the builders of tomorrow. The entire display is built from colored 1×1 ‘cheese’ bricks. An incredible creation for an incredible workplace!

Okay, out of the office and out into the city. I’ve always loved visiting London. There’s a constant juxtaposition of history and modernity. Every building has possibly centuries of history and stories, and if not, it’s ultra-sleek and you have to wonder what once stood there 100, 200, or 1000 years ago. Even the oldest cities in the US are 400 years old or so – most are far more recent.

It’s also the little stuff – everything feels like it does back home, and it’s easy to get around because there’s no language barrier (aside from the superfluous u’s), but it still feels like you’ve stepped into a bizarro version of the US (and they would say the same about us). Different TV shows and music, different flavors of chips (sorry, I mean crisps), different beers, different candies and chocolates in the shops. Obvious stuff like needing to look right instead of left when you cross the street (the crosswalks handily point this out so you don’t get squashed). Also, you can always get killer Indian food in London – something we don’t have a lot of back in Denmark! Here are some of the random shots I snapped around the city in May and July.

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